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Archive for April, 2012
Market validation can make or break your online business.
What is Market Validation?
Market validation is the logical process of identifying your best markets and how to present the solution to potential customers. (what format? eBook, audio, video, CD, workshop, book, magazine, newsletter, membership site, forum, webinar, 1 to 1 etc.)
Remember to be objective during your research, and not base your decisions on preconceptions and emotional attachment.
How Do I Validate My Chosen Market?
There are a number of factors you should consider, when determining the profitability of a niche. The market should:
Click Here to download a report, workbook and audio-book covering the best strategies in growing your email list of potential customers.
In this regular feature I will show you step-by-step, how to start, build and grow your online business. Instead of reading random articles on various topics, you will be able to follow my progress as I start a brand new business from scratch.
Throughout this series I will present a full and open look into what it really takes to make money on the Internet. If you want more details on any aspect of info marketing, I encourage you to leave a comment, so we can discuss the topic further.
Define Your Niche
A niche market is a group of people searching for a solution to a common problem and not finding many relevant results. So niche marketing essentially means, selling what people want to buy.
How do I find my niche market?
This blog will be dedicated to helping you find the knowledge, tools and inspiration to start or continue your online marketing ventures.
Whether its selling on eBay, Amazon, Etsy & your own websites, or how to best use Blogging, Adsense, Membership sites, Twitter, Affiliate Marketing, eBook Publishing, PPC Ads, and Social Media sites, sure all that will be covered. However all these wont be the reason for your success. It is very important to view all the above as just tools to aid your business and not the business itself.
Identifying your target audience and caring about your customers is the key to success. Developing a good relationship with your customers, will gurantee the long term stability of your business.
Lack of market research is one of the most common reasons for the failure of a business. Over the next few posts I will be discussing how to define your niche and validate your chosen market.
If you have any questions, be sure to leave a comment or you can send an email by clicking on the ‘Contact’ link in the top menu.